The Digital Marketing-Web Development Relationship


During this presentation, attendees will gain a deep understanding of how tightly marketing is connected with web design. Information is readily available to support your web design decisions, whether it be through activity & insights gleaned from your analytics, engagement activity from your social media channels or direct feedback from your customers via online surveys. We know that it’s “easier said than done”, but during this presentation, you will learn how to parlay that information into the design and development of a much more productive website. There’s a recipe to this and we plan to share it with you. So expect to get detailed examples – ideas and actionable items that you can take away to apply to your own Cascade Server project.

Justin Klingman

Justin Klingman

Manager of Web Software Development
Beacon Technologies
http://www.beacontechnologies.com/

Justin Klingman has been with Beacon Technologies since 1999 and is the Manager of Web Software Development. He has served multiple roles in the past, including Web Designer, QA, and Project Management. His nine years of Cascade Server experience includes solutions engineering, development, documentation, and end-user training. He also specializes in UI, Section 508 compliance, and cross-browser compliance. Justin graduated from Virginia Tech (’99) with a B.S. in Management Science & Information Technology, and lives in Greensboro, NC with his wife and two children, ages 5 and 2.